10
Aug

0
Featured
Insights on postage stamps, staff appointments, channel preferences, chocolate and cosmetics

Insights on postage stamps, staff appointments, channel preferences, chocolate and cosmetics

Content volume impacts on channel popularity Ofcom research into channel popularity has highlighted the growth of multi-channel viewing Furness, (2019). Whilst online channels (Netflix and YouTube) come top for 18-34 year olds, BBC one is still the top channel for all ages over 18.  Content quality and volume are impacting viewing habits as Brits prefer […]

31
Jul

0
Featured
Updates for marketers and innovators on City brands, tech language, new aerospace college, luxury boutique and music

Updates for marketers and innovators on City brands, tech language, new aerospace college, luxury boutique and music

Saffron City Brand Barometer 2019 results Using quantitative and qualitative measurement, Saffron reviewed 75 globally important cities to assess them on assets and brand value to identify their place brand rankings, Warrington, (2019).  The top ten for 2019 feature usual suspects including (from 1 to 20): New York, London, Singapore, Hong Kong, Amsterdam, Los Angeles, […]

24
Jun

0
Featured
Insight news on Heathrow airport, digital jobs, BBC news services, Tesco innovation and low unemployment trend continues

Insight news on Heathrow airport, digital jobs, BBC news services, Tesco innovation and low unemployment trend continues

Heathrow benefits from Australia travel plans Heathrow airport experienced a spike in travellers in May, with 6.7million passengers visiting overseas.  Of these the top region was Oceania, followed by East Asia.  Domestic flights grew 2.2% too.  This was the 31st month in a row for passenger expansion for the Heathrow hub.  BBC boosts international audiences […]

15
Jun

0
Featured
Insights for marketers and entrepreneurs on smart gloves, drones, analytics and forecast

Insights for marketers and entrepreneurs on smart gloves, drones, analytics and forecast

The Stag smart glove works like human hands The Massachusetts Institute of Technology (MIT) have invented a smart glove with 550 tiny sensors.  Known as Stag, the scalable tactile glove, can recognise 76% of everyday objects, within a range of 26 types, by identifying and grasping them like a human hand would.  The glove is […]

28
May

0
Featured
Innovations and ideas for marketers and enterepreneurs with developments in travel, bikes apps and wellbeing

Innovations and ideas for marketers and enterepreneurs with developments in travel, bikes apps and wellbeing

Airbnb product innovation Angela Ahrendts has joined Airbnb as a non-executive director, following successful roles at Burberry and latterly Apple.  Airbnb are extending their strategy to become a full-service travel provider, Bond (2019). Square Mile to set speed limit to 15mph around the City In a bid to boost safety for pedestrians and cyclists, the […]

21
May

0
Featured
Ideas for Marketers from brands on coffee, video games and flying jets

Ideas for Marketers from brands on coffee, video games and flying jets

New products created from ground coffee Ground coffee waste sent to landfills could offer new products through recycling.  Whilst early days, Flat White eyewear have created a coffee ground mixture that moulds to make bespoke frames. The inventor, Ryan Davren, currently a student at Dundee University, believes the unique mix could make jewellery too, Maraike, […]

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