10
Aug

0
Featured
Insights on postage stamps, staff appointments, channel preferences, chocolate and cosmetics

Insights on postage stamps, staff appointments, channel preferences, chocolate and cosmetics

Content volume impacts on channel popularity Ofcom research into channel popularity has highlighted the growth of multi-channel viewing Furness, (2019). Whilst online channels (Netflix and YouTube) come top for 18-34 year olds, BBC one is still the top channel for all ages over 18.  Content quality and volume are impacting viewing habits as Brits prefer […]

11
Jun

0
Featured
Marketing innovation updates

Marketing innovation updates

Zego help gig delivery Uber and Deliveroo drivers and riders are set to benefit with expansion from Zego, who offer on-demand insurance for when self-employed couriers are making deliveries.  Start-up brand Zego helps workers in the gig economy to pay for affordable commercial insurance, for only when they are using cars or scooters for work, […]

28
May

0
Featured
Innovations and ideas for marketers and enterepreneurs with developments in travel, bikes apps and wellbeing

Innovations and ideas for marketers and enterepreneurs with developments in travel, bikes apps and wellbeing

Airbnb product innovation Angela Ahrendts has joined Airbnb as a non-executive director, following successful roles at Burberry and latterly Apple.  Airbnb are extending their strategy to become a full-service travel provider, Bond (2019). Square Mile to set speed limit to 15mph around the City In a bid to boost safety for pedestrians and cyclists, the […]

21
May

0
Featured
Ideas for Marketers from brands on coffee, video games and flying jets

Ideas for Marketers from brands on coffee, video games and flying jets

New products created from ground coffee Ground coffee waste sent to landfills could offer new products through recycling.  Whilst early days, Flat White eyewear have created a coffee ground mixture that moulds to make bespoke frames. The inventor, Ryan Davren, currently a student at Dundee University, believes the unique mix could make jewellery too, Maraike, […]