18
Feb

0
Featured

Purpose, Sustainability and Marketing Plans – why you need to invest more in 2022

Purpose, Sustainability and Marketing Plans – why you need to invest more in 2022. 2021 is set to be a step change for metrics that will impact on marketing planning. And it’s six months, at most, before you submit your budget and marketing plan for 2022.

18
Sep

0
Featured
Insights for marketers on centenaries, UK airports, aerospace, travel and tourism hot spots

Insights for marketers on centenaries, UK airports, aerospace, travel and tourism hot spots

Forestry Commission centenary The Forestry Commission is celebrating its centenary in September 2019, having been founded in 1919, (after World War One), to replenish the nation’s woods and forests in England.  Separate organisations look after woodlands in Scotland, Northern Ireland and Wales.  As part of the Forestry Commission’s celebrations there are a whole host of […]

31
Jul

0
Featured
Updates for marketers and innovators on City brands, tech language, new aerospace college, luxury boutique and music

Updates for marketers and innovators on City brands, tech language, new aerospace college, luxury boutique and music

Saffron City Brand Barometer 2019 results Using quantitative and qualitative measurement, Saffron reviewed 75 globally important cities to assess them on assets and brand value to identify their place brand rankings, Warrington, (2019).  The top ten for 2019 feature usual suspects including (from 1 to 20): New York, London, Singapore, Hong Kong, Amsterdam, Los Angeles, […]

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