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04 May 2012
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Digital Marketing Courses and Qualifications


 
New for 2010 - CAM letters after your name
 
All students who successfully complete a CAM qualification are now entitled to use the designatory letters after their name:
 
Diploma in Digital Marketing - DipCAM (DigitalM) or
Diploma in Managing Digital Media - DipCAM (DigitalM) or
Diploma in Marketing Communications - DipCAM (MComms)

 

What are the course options?

 

CAM Diploma in Digital Marketing   Course summary   Enrolling now

 

 
This course is ideal for learning about digital marketing tools, including the buzz words and main trends for digital communications.
 
There are three modules:
 
1. Marketing and Consumer Behaviour
2. Digital Marketing Essentials
3. Digital Marketing Planning
 
If you hold the CIM Diploma in Marketing, you are exempted from the Marketing and Consumer Behaviour module (you just have to pay an exemption fee £85 to CIM).

 

CAM Diploma in Managing Digital Media   Course summary          Enrolling now

 

 
This course is ideal for in-house or agency staff who want to put digital marketing into practice. It develops your skills on media, brands, integration and campaigns.
 
There are four modules:
 
1. Integrating Digital Media and Branding
2. Implementing Digital Campaigns
3. Advertising
4. Public Relations
 
 
 
 
 
Course fees are inclusive (for all CAM modules), the only additional item is CAM membership and assessment fees.  These are detailed below by course.

 

Tuition fees are £495 per module, plus VAT or

 

£1980 plus VAT for all four modules.  Early bird discount available of £180

£1485 plus VAT for all three modules.  Early bird discount available of £185

 

All tuition fees include core textbook for each module (worth £30 per module), lunch and refreshments on course days.

 

VAT inclusive prices are £581.63 per module or

£2115.00 for 4 modules including the early bird discount of £180. (Managing Digital media course)

 

£1527.50 for 3 modules including the early bird discount of £185 (Digital Marketing course)

 

Click here for the CAM Application form   

 

CAM membership and assessment fees

 

CAM/CIM Membership is £140 per annum (the same for all CAM courses)

 

Assessments fees can be paid on a 'pay as you go' basis:

 

 

CAM Diploma in Digital Marketing

£85  for each assignment (x3)

 

If you have completed the CIM Diploma or hold an approved  Marketing degree, you may be exempted from the Marketing & Consumer Behaviour module.  This is subject to your degree being approved by CAM and the payment of an exemption fee.  Contact us to find out more apply@goldcrestacademy.co.uk.

 

CAM Diploma in Managing Digital Media

£65 for each exam subjext (x2)

£85 for each assignment subjext (x2)

 

All assessment fees can be paid direct to CAM on a 'pay as you go' basis.  There is no VAT on membership or assesment fees as CAM/CIM are registered charities.

                         

 

Benefits to you:

 

  • Add immediate value and commercial focus for your employer
  • Achieve an industry recognised qualification which demonstrates your ability to apply and integrate the full range of communications mix tools.
  • Gain the marketing skills you need at an operational level to maximise communication opportunities for your company or organisation.
  • Achieve an industry recognised transferable qualification with the option to become an Associate Member of the CIM (ACIM)
  • Understand how to create, implement and evaluate effective marketing communications activities. 
  • Fast-track your experience and career.

 

For a visual summary of all the CAM course, please see the briefing note.
 
 
 

For course dates, please email us at info@goldcrestacademy.co.uk or register now.

 

Click here for the CAM Application form